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# Jamie Roberts
- URL: https://www.thebeyondpodcast.com/guests/jamie-roberts/
- Published: 2026-08-03T13:22:34.000Z
- Updated: 2026-08-10T11:57:20.000Z
- Description: Private equity leader at YFM Equity Partners, twelve years backing founders across the UK.
- Author: Elliott King
- Tags: guest, Jamie Roberts

**Private Equity Leader / YFM Equity Partners**

Jamie Roberts is a private equity leader at YFM Equity Partners, where he has spent twelve years investing in growing UK businesses. The firm backs only around one per cent of the businesses it sees, and Jamie's filter is people over products: in his words, the firm does not run businesses, it backs people to run their businesses.

On The BEYOND Podcast he talked with host and producer Aleksandra King through how professional investors actually select businesses, quantifying risk and the mathematics of scaling, the UK funding ecosystem and the don't-talk-about-money culture, preserving company culture through growth, and the habits behind his own performance: marginal gains, leadership vulnerability and radical feedback.

## Credentials

- Private equity leader at YFM Equity Partners
- Twelve years backing growing UK businesses
- Invests in around one per cent of the businesses the firm sees

## Their episode

*The “Don't Talk About Money” Culture That Holds You Back*, on The BEYOND Podcast with Aleksandra King.

[Listen to the episode](https://www.thebeyondpodcast.com/the-dont-talk-about-money-culture-that-holds-you-back/)