The BEYOND Podcast Follow

Season 3 · 23 September 2026

The Psychology of Reading People, Building Trust and Success | Dr Grant Murrell

Why do some people seem to know you within minutes of meeting you? Speaker and NLP trainer Grant Murrell tells Aleksandra King how he reads people, and why success is about who you become, not what you do.

International speaker and NLP and hypnotherapy trainer Grant Murrell, founder of Success Is A Formula, joins host Aleksandra King on The BEYOND Podcast to explain how he reads people and why success is about who you become. The pair first met on a training course, and Aleksandra uses the episode to find out exactly what he was doing.

Grant Murrell gesturing as he talks to Aleksandra King across a round table on The BEYOND Podcast set
Grant Murrell in conversation with Aleksandra King. Photo: The BEYOND Podcast.

Episode summary

Why do some people make you feel understood within minutes of meeting them? On this episode of The BEYOND Podcast, host Aleksandra King asks Grant Murrell, the international speaker, NLP and hypnotherapy trainer and founder of Success Is A Formula, whether he did it on purpose when they first met on a course. His answer is no, and the conversation that follows explains why. Grant argues that success is about becoming rather than doing, using the story of a Bond actor told to live in his Savile Row suit until it looked like it belonged on him. What holds most people back from earning more, he says, is not skill but identity, and growth is often a matter of unlearning.

From there the pair move through procrastination as fear, the difference between passion and purpose, and a spirited debate about fitting in. Aleksandra argues for the lone ranger, and Grant answers with the story of a guitarist who asked his technician to put a wiring fault back in because it was his signature sound, a lesson he applies to standing out in an age of AI. Aleksandra challenges his "whatever it takes" energy on values, and Grant opens up about the ambition that once made him force broken things to work.

The practical heart of the episode is body language. Drawing on years teaching professional networking and on past investigation work, Grant explains why the face can be faked but the feet and hips cannot, how to spot the real influencer in a group, and why the calmest person usually holds the power. He makes the case that trust is built on congruence, that you should never sell what you do not believe in, and that the best way to network is to help first. The episode closes with micro goals, the motorway analogy and the difference between mentoring and coaching.

“It's not about something you do. It's about something you become.”– Grant Murrell on success
Grant Murrell and Aleksandra King seated on yellow sofas either side of a round table, microphones between them
Grant Murrell and Aleksandra King on The BEYOND Podcast. Photo: The BEYOND Podcast.

Key takeaways

  • Success is about becoming, not doing: identity shapes results more than tactics.
  • Growth is often unlearning, taking layers off to get closer to the real you.
  • Passion gets you started, but purpose keeps burning.
  • Faces can be faked; feet and hips show where attention really is.
  • Trust is built on congruence, so be the embodiment of what you sell.
  • The greatest way to get someone to help you is to help them first.
  • Break big goals into micro goals and celebrate each one.

Key chapters

Chapter Timestamp
Cold open: what's coming 00:00
How Grant and Aleksandra met 01:34
The Bond suit: success is about becoming 02:43
What holds people back from earning more 05:04
Life is not a dress rehearsal 10:11
Procrastination, fear and the tribe 13:23
Lone rangers and the miswired guitar 16:29
Whatever it takes, or values first? 24:00
Reading the room: the feet and hips 31:36
Why the calmest person holds the power 35:13
How to convince someone of something 41:30
Trust and congruency 47:35
Aleksandra's first question to her husband 53:57
The motorway: choose your lane 59:51
Mentoring versus coaching 1:04:48

The guest

Grant Murrell is an international speaker, coach and NLP and hypnotherapy trainer who specialises in human behaviour: how people think, what holds them back and what their bodies give away. He has studied success since the age of 14 and started out in sales at 17, booking appointments by telephone, before spending 16 to 17 years teaching professional networking and serving as a director of a networking organisation.

Where to listen

What a Financial Crime Expert Knows That Most People Don't, with Jessica Cath.

Transcript

Read the full episode transcript

Cold open– trailer montage

The published episode opens with an 88-second montage of clips lifted from later in the conversation, plus Grant's self-introduction. These lines recur at their true positions below; the duplication is by design.

00:00:00 Aleksandra King: When I met you, just the way that you approached me, I felt like you've known me my whole life. I don't know what you were NLPing with me, but whatever it was, it worked. And I thought, I want to learn that.

00:00:11 Grant Murrell: It's not just about learning cool new tricks. It's about becoming. My name is Dr Grant Murrell. I'm a specialist in hypnotherapy, neuro-linguistic programming, human behaviour, body language. In essence, I'm a cognitive coach. Every time you grow, there's a challenge that did not exist.

00:00:28 Aleksandra King: If we want to be that person–

00:00:29 Grant Murrell: Up here, we have to be willing to change something.

00:00:34 Aleksandra King: Some of our viewers are really competent, but they're just ever so slightly underperforming. So you would say to them, what?

00:00:41 Grant Murrell: Who do you want to become? What do you really want to do? Because this life is not a dress rehearsal. If there was no money in the world, what would you be doing?

00:00:51 Aleksandra King: How do you read people's body language to know whether the conversation is working or not? I think you said, if your feet point towards the person, you're open to the conversation.

00:01:00 Grant Murrell: We always look at what I jokingly call the central communication department: the face, the head. But people fake them. You've often seen people go, I'm really– I'm interested. And they're really not.

00:01:11 Aleksandra King: Okay.

00:01:11 Grant Murrell: But we can see it's fake. But what's going to indicate a lot is the feet.

00:01:16 Aleksandra King: What's holding people back from earning more money?

00:01:19 Grant Murrell: We become what we think. You have to become a different version of yourself to get there. Yeah, you're still you, but [unclear: "this different way"].

00:01:29 Aleksandra King: I do have to make a confession.

The conversation

00:01:34 Aleksandra King: Grant. Dr Grant. Very excited to have you on. We've met before.

00:01:40 Grant Murrell: We've met.

00:01:41 Aleksandra King: We've worked before. And I know how good you are.

00:01:42 Grant Murrell: Thank you.

00:01:43 Aleksandra King: I know you are terrific. So I brought you on because you are an absolute treat to have on this podcast. It's all about mindset to be successful. And you know how that's done.

00:01:56 Grant Murrell: Yes. Yeah, that's it. We know what's going on under the bonnet. What's under the hood, as they say in the US.

00:02:02 Aleksandra King: Yeah. Yeah. When I met you for the first time, it was actually at a course.

00:02:06 Grant Murrell: And just– you remember, yes.

00:02:09 Aleksandra King: And just the way that you approached me, the way that you asked me questions, the way that you listened, I felt like you've known me my whole life. Yeah, I did. I don't know what you were NLPing with me, but whatever it was, it worked. And I thought, I want to learn that.

00:02:27 Grant Murrell: You want to learn that?

00:02:28 Aleksandra King: I want to know. I want to know. So yeah, I don't know. Did you do that on purpose?

00:02:33 Grant Murrell: No. And that's a key point. And this is– we've all heard the concept of the 10,000 hour rule.

00:02:41 Aleksandra King: What's that? What's that, for those that haven't?

00:02:43 Grant Murrell: Once you've done something 10,000 hours, it's– see, the whole essence of this, it's not about something. Yes, you've got to learn it. But it's not just about learning cool new tricks. It's about becoming. We're not human doings, we're human beings. It's about being. It's when it goes– let's use the analogy of the James Bond movies. The first James Bond movies, as you know, James Bond used to wear a suit from Savile Row. And the director said to– and I think it was Sean Connery– there's that suit, and they had three of them, I think. And he said, I don't want you to take that suit off. When you go and make a coffee, you keep it on. When you're watching a movie, when you go to the bathroom, I want you to keep it on. He said, because I want, when you walk on and say, my name is Bond, James Bond, I want it to look like that suit belongs on you.

00:03:36 Aleksandra King: Oh, I love that. I love it.

00:03:39 Grant Murrell: You see what I mean? So let's use that analogy.

00:03:41 Aleksandra King: I love it.

00:03:43 Grant Murrell: I guess when we were teenagers, a lot of us went through awkward fashion changes and looking for things. And sometimes we wore some things that weren't exactly right for us. And it showed, and we knew it. And we looked awkward.

00:03:55 Aleksandra King: Yeah.

00:03:56 Grant Murrell: This is what I'm talking about. But when you wear something that fits you, like a hand in a glove, and people go, oh, wow, that's you. It looks like it's moulded to you. That's what I mean. So it's not about something you do. It's about something you become.

00:04:13 Aleksandra King: Something you become. So you've become really good at reading people, at understanding people, at speaking to people, changing people for the better. I suppose, and you are– you are using your skills for the greater good, which is– we're going to come to it, because these skills are some skills, aren't they? I've got a lot of questions for you. So I'm going to try and– yeah, and you know, there's a lot to learn, but I've essentialised them to things that I know people are going to benefit from quickly, directly. So I'm going to start going through them, but I know that it will never be enough to get to them.

00:04:55 Grant Murrell: There's never enough time.

00:04:56 Aleksandra King: We're going to try our best. Okay. So, starting. What's holding people back from earning more money?

00:05:04 Grant Murrell: What's holding people back? Great question. What's holding people back from earning more money? It's two things. One, let's be honest. Some people don't want it.

00:05:13 Aleksandra King: No.

00:05:14 Grant Murrell: Some people don't. So here's the thing. If you say to someone, hey, would you like some more money? And you haven't got to do anything for it. Most people would either do it– yeah, I could do with a nicer car, I could do with a nicer house, send the kids to a nicer school– most people would do it if they haven't got to do anything for it. Like if you said to me, would you like a yacht? I'm like, yeah, okay. But yachts aren't a big thing to me. If you said, would you like an aeroplane? Yes, I really, really want one. I fly and I love aviation. But yeah, if you're going to give me a yacht and pay for it, yeah, why not? But I wouldn't really go out my way to get one. It's not a big thing. So some people don't want it, or they're comfortable where they are, and there's nothing wrong with that. But probably the answer that you're looking for is belief. I said earlier about that Savile Row suit looking like it's you in the James Bond movie. Looking like you belong. It's not something you do. It's not something you put on. It's not a performance. It's who you really are. That's my point. It's about identity. If people don't identify themselves with that kind of person, that's it.

00:06:23 Aleksandra King: What do you mean?

00:06:24 Grant Murrell: So if you think like, oh, I'm not a rich person, or I am a type of rich person, then that's what you become. We become what we think, quite simply. We say be careful what you eat, because it gets inside you.

00:06:39 Aleksandra King: Absolutely.

00:06:40 Grant Murrell: Be careful what you read, because that gets inside there. Be careful of who you keep company with, because that gets inside there. Your environment is hugely, hugely important. If you look into Japanese culture, the environment– New Year's Eve, it's difficult to get Japanese people to go out. They're indoors. You know what they're doing? They're cleaning. They're cleaning the house to get rid of things, to make way to welcoming new opportunities.

00:07:08 Aleksandra King: Wow. You know, when you were saying all that, I literally– I had goosebumps all the way down my arms. It's so– it's just so powerful.

00:07:19 Grant Murrell: Well, it is about opportunity. It's about taking things seriously and putting things that you need. So it's who you see yourself as, and how you get someone to be, let's say, a six-figure performer. It's fine. It's completely different to the strategy you use to get them to seven figures, to eight figures, to nine figures. You have to become a different version of yourself to get there. Yeah, it's still you. It's still you. It's got to be congruent, but there's different ways.

00:07:46 Aleksandra King: So an experience–

00:07:46 Grant Murrell: The expression I say is that every time we grow, there is a challenge. So if you think of this– if anyone out there has taken on a new job, you take on a new job and a new promotion, and it's a bit of a struggle at first. Oh, I've got to get this right. I've got to do it. And you do it. And, you know, oh, God, this is tough. And you're working hard. After six months or a year, you're like, what was the fuss about? It's easy. Then you get that promotion or that new job or that new career, and it's harder again.

00:08:15 Aleksandra King: And while you're growing into–

00:08:17 Grant Murrell: You think back at that job you did a year ago, and you think, God, that was so easy. Because you grow. Every time you grow, there's a challenge that did not exist. It didn't come onto your radar when you was there. So every way you go– look at a relationship, or an affair of the heart, where you go into different stages of a relationship, there's new challenges that didn't exist. Yeah? Different depths of perception, of understanding. And that's about us.

00:08:44 Aleksandra King: So if we want to be that person–

00:08:47 Grant Murrell: Listen, up here. We have to be willing to change something. It doesn't mean give up your soul. It doesn't mean that. It's far from that. It's really, in fact, getting closer to the real you.

00:08:58 Aleksandra King: Okay.

00:08:59 Grant Murrell: It's taking layers off.

00:09:00 Aleksandra King: So really, is this where the term small-minded comes from? It's a horrible thing to say, but if you're small-minded, if you're not thinking big enough, is that what you mean?

00:09:12 Grant Murrell: Well, yeah. I kind of look at it in reverse, Aleksandra. It's like where people ask me, you know, oh, what more new things do you need to learn? In fact, quite often it's unlearning. It's taking layers off so that we get closer to the real you. Okay?

00:09:31 Aleksandra King: And also the way you look at it, I'm like, what's going on? You're looking at my body language and you're analysing me. I know what you're doing.

00:09:38 Grant Murrell: Not consciously. That's the thing. You pick up on this after a while.

00:09:41 Aleksandra King: No, totally. You know when you're in the presence of greatness. Okay. So, yeah. You have a lot of really successful people– people watching now, they're doing well in their jobs. They're doing well in their careers. You know, they're running companies, whatever it might be. Even in universities, some of our viewers are younger. And they are competent, really competent, but they're just ever so slightly underperforming. So you would say to them, what?

00:10:11 Grant Murrell: Who do you want to become? What do you want to do? What do you really want to do? Because this life is not a dress rehearsal. It's live. We're here. We're here now doing this interview. This is for keeps. This is it. This is live. You mentioned university. I know perhaps one of the smartest men I've ever met in my life. He has got PhDs coming out of his ears from top universities. And he asked me advice on how to grow his business. He needs nothing. He needs nothing.

00:10:47 Aleksandra King: He's very intelligent.

00:10:47 Grant Murrell: He's a very intelligent person. He knows lots about everything. He has a great way of learning and understanding. And quite often I'll sit with him and we do quizzes together on certain things. And he'll ask, and sometimes I'll come up with an answer if it's correct. Sometimes he will. But if he gets an answer that I don't get, I'll say, how did you arrive at that answer? Because I want to see his operating system, how you got to that. Okay, I'll see how you unwrap that. But yet, when it comes to his career, he said, can I ask you how to do this? I said, yeah. If he wanted, he could go way, way, way, way higher than he does. But there's something that keeps us where we are. And I think that people know that they excel at certain areas of their life and not at others. Example: there'll be ways where you– and not just you, but anyone– will forge ahead with their life. They're a real go-getter. They do things quick. And there will be areas, let's be honest, where we may procrastinate. Just a little bit, because we're not all the same across the board in all things. Yet, when we think of it– and that's okay, to an extent, that's okay, because there's going to be some very high performers who are procrastinators. Or you could say contemplators. But it reaches a point when that fear is taking over. It was once said that if you get some of the world's best architects and say, do a design, perhaps the not-great ones will start working on it straight away. You'll say, I want a house next to a waterfall. And I heard this, and I said, maybe the best ones will muse around for a couple of weeks, not doing anything. And maybe a couple of doodles. And then they'll say, yeah, I thought about this. I'm going to build your house not next to a waterfall, but over a waterfall. And they'll take time to think of it. I can give a thousand analogies like this. That's an exaggeration, not a thousand, but a lot. But the point is, you take the time you need, but we're all good in certain areas, but we hold back in other areas. So it really comes back to: what do you really want? Because life is not a dress rehearsal. What do you– if you– and I ask people this question sometimes. If you knew you could not fail, if you knew you just could not fail, what would you go for?

00:13:15 Aleksandra King: I love that.

00:13:16 Grant Murrell: Okay. And it's different.

00:13:18 Aleksandra King: That's unpacking.

00:13:19 Grant Murrell: It really unpacks people. And they're here, and I'm like, why don't you just go there anyway?

00:13:23 Aleksandra King: Okay. So are you saying that procrastination is a form of fear, underlying fear?

00:13:30 Grant Murrell: Absolutely. A lot of procrastination, and a lot of these things that hold us back– we're often frightened of getting it wrong, being ridiculed, and that's a normal thing. There's nothing wrong with you if you get that. It's normal. We all feel this, because it's survival.

00:13:45 Aleksandra King: Yeah.

00:13:46 Grant Murrell: Millions of years ago, when we lived as cavemen, you know, we had to fit in with our tribe. We had to do that, because if we didn't, we got pushed out. If we got pushed out, one of our most fundamental purposes of life was not fulfilled. We wouldn't get a mate. So it's important to us to be accepted, to fit in. Because it's survival. It's not just ego, it's survival.

00:14:18 Aleksandra King: Yeah.

00:14:18 Grant Murrell: However, these days it manifests quite often. We look at it and it is– why do we get– when people want to speak on stage or speak on a camera or something and they get fearful, I sometimes push their buttons a little bit and say, oh, you're quite egotistical. And I say it with a little bit of love and a joke, because we're frightened of looking silly. And that means maybe we're over-focusing on ourselves a little bit. But if we're like– like here now, I'm really excited to be here, because I want to share this with as many people as I can. This is not about me. This is far beyond. This is about legacy. It's just– long after I'm gone, this is the stuff I want to leave here. So I don't care if I stutter, mess up a word, say something wrong, sneeze. I don't care. I just want to get the information out there.

00:15:08 Aleksandra King: The objective. You're very clear. The objective is bigger than you.

00:15:11 Grant Murrell: Yes. Bigger than the ego.

00:15:13 Aleksandra King: And then it allows you to step into fear.

00:15:15 Grant Murrell: And it's got to be. And, you know, this reminds me. Years ago I used to be in a band, and yesterday I spoke to one of my greatest friends, and he wrote a song saying "faith in something bigger". And it is– your sense of purpose will outlive you. It's bigger than us. Your passion is a fire starter to get you started. The passion can burn out. Purpose burns. We've all heard the analogy of wood– sorry, paper. Paper, wood and coal. Paper ignites very quickly, but burns out pretty quickly. Wood takes a little bit longer and smoulders, and it burns for a while. Coal, on the other hand, takes a long time to ignite. But when it does, not easy to put out. It smoulders for an age. So perhaps we need all these things. We need the paper. This is how you make a fire, right? You need paper. You need wood. You need coal. So your passion, if you will, is like the paper, is like the wood. Your purpose is the coal that burns.

00:16:25 Aleksandra King: There's something I'm going to challenge you on here. I'm going to play devil's advocate right now.

00:16:29 Grant Murrell: Yeah, go ahead.

00:16:29 Aleksandra King: The tribe thing– you know, the fact that you do need– you want the mate and you don't want to get the cancellation and everything. I also think there's benefit in being a lone ranger.

00:16:42 Grant Murrell: I do too.

00:16:42 Aleksandra King: Stepping away from the tribe, who can hold you back.

00:16:44 Grant Murrell: This is– I love the fact that you've asked that. Because I quiz myself about that. Okay, let's unpack this one. Right. Brilliant question. Because I watch documentaries. I've been studying success since I was 14 years of age, in various forms. And yep, there's how to conform and do all these things and fit in and da, da, da, da. And that will keep you alive.

00:17:06 Aleksandra King: Yeah.

00:17:07 Grant Murrell: But if you want to thrive, you might need to be an outlier. When you look at– I'm nuts about music. I'm nuts about music. And I'm nuts about instruments and stuff. I geek out and stuff. And let me tell you about– there's a certain guitar and a certain guitarist I won't mention. And he had this guitar. And you know, on the guitar, where the sound comes from is a thing called a pickup.

00:17:30 Aleksandra King: Yeah.

00:17:30 Grant Murrell: It takes the sound and it puts it through, it goes into the amplifier.

00:17:33 Aleksandra King: Yeah.

00:17:34 Grant Murrell: And they always said, this guy, he just makes that guitar sound different. Well, he had the guitar for years and it worked very, very well. And like all things, they need servicing now and then. And in between tours, he gave the guitar to his guitar tech. He said, can you service it? And he did. He took it all apart and cleaned it and made sure the soldering was in place. And when he gave it back, he said, oh, by the way, that guitar you had, it was made wrong from the beginning. One of the pickups was wired back to front and it didn't work. So I put it right. The guitarist played it. He said, it sounds awful. Can you please put the mistake back in?

00:18:13 Aleksandra King: Hmm.

00:18:13 Grant Murrell: It was that beautiful accident of being a little bit different that made that signature sound. Now, here's the thing. We're in the world of AI, which is around us all the time. And I was talking to one of my AI colleagues the other day. He was an expert in AI. And we said, in essence, what does the AI do? There's a thousand ways of explaining it. And he said– and I think a very fundamental thing we've heard many times before– he said, it's great at doing the heavy lifting for most things. Now, there's now an AI company out there. They're run by AIs. When it wants to learn something new, the AIs hire a human.

00:18:56 Aleksandra King: Crazy.

00:18:57 Grant Murrell: You want to learn how to do a podcast? Let's hire a human to show us podcasting. Tell us about how that works. And then they learn. And of course, AI is a learning machine. So it's easy to get information now anywhere. We don't need– so where do we stand out? It's about being a specialist. This is your DNA. I could study you and model you as much as possible and compete with you. I would always come second. There's only one person who can be you, and that's you. There's only one person who can be me, and that's me. But you can become versions thereof. Modelling is a great thing to do. You know, modelling is that technique. So let's go back to the guitarist. Did he learn from other guitarists? Did he learn these techniques? Absolutely, yes. But at some point, he put a little bit of [unclear: special sauce?] in there, a little bit of his angel dust, a little bit of something from him that made it unique. And that's what we must do. So that's why congruence is so important. We must be ourselves.

00:20:02 Aleksandra King: Yeah, lean into being yourself and not trying to copycat your way.

00:20:07 Grant Murrell: But that takes bravery. It takes conviction, being able to unpack those layers, as I said, to get deeper to the true you.

00:20:16 Aleksandra King: Okay. So what then separates, you know, a top performer? Let's say you've got two people, same everything, same talent, but one is a better performer. What is it in their mind that makes them the better performer?

00:20:30 Grant Murrell: I think as a performer, they may not be thinking of performing. That may be the one thing. They do perform without realising it. They're thinking of– again, it's the purpose. They're thinking outside of themselves. They're thinking of the objective, the other person, the listener, the audience, the clients, whatever, the family, whatever the other thing is. So they're coming secondary to it.

00:20:53 Aleksandra King: So it's like a servant leader.

00:20:56 Grant Murrell: Yeah. They're thinking– and I think this is the reason. And also experience, but it's the sense of purpose. They know what they're doing. They know why they're getting out of bed in the morning. They're not getting out of bed and saying, let's see what happens. They're driven. They have a sense of purpose. They know why they want to serve.

00:21:16 Aleksandra King: Okay.

00:21:16 Grant Murrell: And that's what matters. It makes one person excel. It is when some people want it more. And that doesn't mean an aggressive want. You know, some people just go get it and they'll murder anyone to get there. I don't mean that. It's a selfless pursuit.

00:21:31 Aleksandra King: Selfless pursuit. I shouldn't say this on the podcast, but I'm going to say this. I'm going to say it. I'm going to step into it. I had an ex-boyfriend who was one of those very ambitious people.

00:21:46 Grant Murrell: Yeah.

00:21:46 Aleksandra King: And he wanted to go to a really ambitious MBA school in America. And just, you know, there were certain things we were talking about– the approach to doing these things, and how do you get there, and what sort of exams are you writing, and da-da-da-da-da. And we were sort of talking, and I got the impression that he was trying to take a bit of a, you know, the easy way through to something that I didn't quite like. I can't say exactly what it is, because of the person.

00:22:15 Grant Murrell: Sure.

00:22:15 Aleksandra King: But what he said to me, I will never forget. He said, you know, what you need to understand is that some people will give their kidneys to do this, and to get this, and to achieve this. They would do that. And you're not that sort of person, but I am. And I was like–

00:22:40 Grant Murrell: Yeah. Yeah. What's so burningly needing–

00:22:45 Aleksandra King: Yeah.

00:22:45 Grant Murrell: –to do. What they absolutely must do no matter what.

00:22:49 Aleksandra King: No matter what.

00:22:50 Grant Murrell: Yeah. And this is– no matter what. This is something I talk about when I coach people. And I'll give you a tease of one question I'll ask them. You know, when we talk about commitment, when you say– if I said to you now– and people who listen to me coach, this will be familiar– if I say to them now, hey, go on. I have a theory. No one does anything unless there's a sense of purpose to it. If I said to you, hey, go on, run across the road and come back. You say, wow, that's crazy. But if I said the secret of life, the elixir of life, is across the road, to come back with–

00:23:25 Aleksandra King: Sprint.

00:23:25 Grant Murrell: You sprint. You'll be gone.

00:23:26 Aleksandra King: Sprint, then.

00:23:27 Grant Murrell: Yeah. So you understand. So if I said to you, oh, you know, run across the road and run back, you go, okay. If I said run across the road and run back because your family's life depends on it–

00:23:38 Aleksandra King: Okay.

00:23:39 Grant Murrell: It's a different energy.

00:23:40 Aleksandra King: Yeah.

00:23:41 Grant Murrell: It is whatever it takes. You ever seen a dog when a doorbell rings? And it's just like, it's gone. And coffee cups will go everywhere. It will just go. That's what I mean. If we approached our life with WIT, whatever-it-takes energy, our results would be completely different.

00:24:00 Aleksandra King: Can I challenge that again?

00:24:01 Grant Murrell: Yeah, please do.

00:24:03 Aleksandra King: I think what I'm trying to say in that is that whatever-it-takes energy, it's good.

00:24:08 Grant Murrell: Whatever-it-takes energy.

00:24:10 Aleksandra King: But in the whatever it takes come values. Values, ethics, morals. So whatever it takes– what do you mean by that? What do you mean by that? What are you prepared to sell? Are you really prepared to sell your kidney? And if you are, is it really, really worth it? To some people, yes. But I'm not advocating selling organs. I'm not advocating that. You know what I mean.

00:24:34 Grant Murrell: Yeah, I do. It's about values. You hit the key word there. It's about your value system. What are the values? And if you're doing something that you really want to do, what are the values? What do you want to do? And I always use this analogy. If there was no money in the world– we didn't need money, we didn't need it– what would you be doing? Now, what I'm doing is pretty much what I'd be doing if there was no money. I love this. It is my purpose in life. I've found my purpose. You know, and if there was no money, fine, great. This is what I do. And I think that's the thing. If people need to be doing it, you need– too many people do things because of this– this, I think, is a smart idea– as opposed to, this feels like the right thing.

00:25:24 Aleksandra King: Yeah. Yeah. And I guess where I'm leaning to– I'm going to knit through what I'm trying to say.

00:25:30 Grant Murrell: Yeah, yeah.

00:25:30 Aleksandra King: Is that, yes, your mission– when I met you, I could immediately see your purpose in life. You've got it written all over. It's all clear. You want to help people, and you do. You do help people, and it is what you're doing. And that's a very– it's pure. It's credible. It's genuine. It's a beautiful, positive thing. It's when money becomes the God that it can sometimes get– and in some ways it can be very, very positive. You're using it positively to help people.

00:25:58 Grant Murrell: Absolutely.

00:25:58 Aleksandra King: To build nations, to, you know, make people's lives better. You can do it, but it can also be corrupt and be used in the drug trade and fraud and things like that. And, you know, there's that kind of– that's where also the ethics, morals, values and things come in, where if that's your God, if that's the objective, then how you get there– you know, with the knocking over the coffee cup analogy with the dog– you can knock over a couple of things, but that's the objective, [unclear: "the sales being set"]. So it's kind of: with purpose should come some sort of connection to values, morals.

00:26:31 Grant Murrell: It all connects. It's your sense of purpose, your values, you know, what it is, your code of how you live your life. I would do it, but I would do it this way.

00:26:41 Aleksandra King: Yeah.

00:26:42 Grant Murrell: Like when I was younger– [unclear: and this is vulnerability?]– I was extraordinarily ambitious, extraordinarily ambitious. I would say it's not my God any longer. I was very, very, very good at, through sheer determination, making things work that shouldn't have worked.

00:27:09 Aleksandra King: Interesting.

00:27:10 Grant Murrell: Things were broken. I fixed them and they worked, but they'd normally break a little bit later, and you'd give yourself a lot of anguish along the way. What I would do now– I'm a little bit more peaceful. I was never aggressive, never, never, but I'm a lot more peaceful, whereby if things don't work– if I get a couple of barriers to things, I'll go, okay, fine, because I'm thinking, I'm guessing this isn't for me. But the difference is now– where I felt I needed to get things, I now think, I guess there's something better out there waiting for me and I'm not seeing it. Like, if you keep getting the same problems in life showing up, it's because we're not listening.

00:27:58 Aleksandra King: Yeah.

00:27:58 Grant Murrell: Something's happening and you're like– okay, you didn't listen the first time, I'm going to give you the problem again. And then sooner or later you go, oh, now I get it. And thank God you're listening. It's because your destiny, your purpose, is here. And somehow we get distracted and go there, and there's something out there– and I'm going to say something– people call it God, they will call it the universe, they will call it [unclear], they will call it whatever you wish to call that. And somehow, if we listen, if we tune in, it will take you back. Now, a couple of weeks ago, I had a bad day, one of those days when things just aren't working. I was not in my flow, and doors [unclear: opened?]. It just wasn't working. And I have a strategy, and I've had it for a long time: when I get days like that, if I get these things, I realise– apart from the things in my diary that I have to do that day, outside of that, I'll do nothing.

00:28:59 Aleksandra King: Wow.

00:29:00 Grant Murrell: I will take a day off. I'll watch YouTube, I'll go for a drive, I'll watch Netflix, I'll stay away from things, because anything I touch, it's just turning wrong that day. I can feel the energy. It's wrong. I haven't told you this, but last week I had completely the opposite, and I could feel the vibe. In 48 hours– this is what happened to me in 48 hours– I was asked to be on two podcasts, I was asked to star in a movie, I was asked to be an executive producer for a movie, which is an interesting one. Then 24 hours later, completely unrelated to this other thing, I was asked to be in another movie with some of the greatest people in my associated industries. But I knew it was a special time. I could feel the vibe. Now, when I get days like that, I don't stop. All those calls, all those deals– and I closed two directorships in companies in that time.

00:30:11 Aleksandra King: So what are you saying? You get days like that, you go, go, go?

00:30:14 Grant Murrell: Yeah.

00:30:14 Aleksandra King: And if you feel the vibe– you don't feel the bad energy, you have to pull away?

00:30:16 Grant Murrell: Exactly.

00:30:17 Aleksandra King: So it's an energy thing?

00:30:18 Grant Murrell: It's an energy thing. And when– I rarely, rarely get any resistance with things I do, but when I picked up the phone and said, what about it? Yep, let's do it. Fine.

00:30:26 Aleksandra King: Madness.

00:30:27 Grant Murrell: Simple. And it is– that's the point.

00:30:30 Aleksandra King: Ride the wave.

00:30:30 Grant Murrell: Yeah. Now, here's the thing. A friend of mine who's a numerologist, who deals with your numbers, your date of birth, your numbers, messaged me out of the blue the next day. Hi, how are you? I said, pretty good, actually. They said, yeah, thought so. [unclear: "and the doctor was"] looking at your numbers. And they know me. They know me from a different– they know exactly the pattern of my life, and when to work and when not to work. And they're like, yeah, put the brakes on. Or just sit this one out. Or now go, go, go. You know, they know. And that's what I can feel energetically. And when I look at people– you're right. Like, I know people.

00:31:06 Aleksandra King: Yeah.

00:31:07 Grant Murrell: I'm fascinated by people. Human beings are beautiful things. And when you look at them, you can see. You can see where people are. You can see where they need to go. You can see where they need to tread carefully. It's like the human sat-nav. You know, the navigator in your car. You'll go along– oh, I'm going to go from here to there, from this city– and then suddenly there's a roadblock. It tells you where to go around these roadblocks so that you arrive at your destination on time, in great condition.

00:31:36 Aleksandra King: I love this. Okay. And we're going to take that and we're going to use it now in a networking situation.

00:31:42 Grant Murrell: Okay.

00:31:42 Aleksandra King: Where the humans themselves are either open to accepting what you're saying to them, or they close off and they go roadblock. Because I remember when I met you at this course, there was this discussion about how do you read people's body language to know whether the conversation is working or not, or whatever. And one of the things– I think you said it– was the way that the feet are pointing.

00:32:01 Grant Murrell: Yes, sir.

00:32:02 Aleksandra King: So if your feet point towards the person, you're open to the conversation. But when they start doing this, it's like they're running away.

00:32:11 Grant Murrell: Exactly.

00:32:12 Aleksandra King: Yeah.

00:32:12 Grant Murrell: And I used to teach professional networking for 16, 17 years.

00:32:16 Aleksandra King: Teach us. Teach us professional networking.

00:32:18 Grant Murrell: Yeah, professional networking. So when we go here, we always look at what I jokingly call the central communication department: the face, the head. And we look at facial expressions and things like this, and slight tension around our lips. And we look at these things because there's a lot of cues there, if you know how to read them.

00:32:34 Aleksandra King: Okay.

00:32:35 Grant Murrell: But people fake them. You've often seen people go, hmm, I'm really– hmm, I'm interested. And they're really not.

00:32:42 Aleksandra King: Okay.

00:32:42 Grant Murrell: But we can see it's fake.

00:32:44 Aleksandra King: Yeah.

00:32:44 Grant Murrell: But what's going to indicate a lot is the feet.

00:32:48 Aleksandra King: Wow.

00:32:48 Grant Murrell: So if you're talking to someone, and there's a door behind us here, right, and your feet are pointing towards the door, I'm guessing that you might want to get away from this conversation.

00:32:57 Aleksandra King: Wow. Okay.

00:32:58 Grant Murrell: It's like that.

00:32:59 Aleksandra King: Mad. It's just so crazy that the feet will give it away like that.

00:33:03 Grant Murrell: The feet will. And if you're networking with someone and there's a group of people– and networking is a great thing. So let's say you're walking into a room and you don't know anybody. And we've all had that. Oh, go and network. I've been thrown into some situations. And you have in your career, because you told me some astounding stories where you're thrown in and– go in and, I don't know, sort it out. You know, go and make it yours. And you walk into this networking and you're not sure who's there. You've got the person with the stars and stripes on them. The person who's in charge. They've been given the authority. They're in charge.

00:33:36 Aleksandra King: All right.

00:33:36 Grant Murrell: They're in charge, but they may not be the influencer in the situation. So you'll see a gathering of people, and people will be talking and looking at a certain person. Now, out of protocol, they might be looking at one person.

00:33:50 Aleksandra King: Oh, yes, yes, yes, yes.

00:33:52 Grant Murrell: Looking at. But notice where the feet and where the hips are going.

00:33:56 Aleksandra King: Oh, no. Come on.

00:33:58 Grant Murrell: Yeah. So, you know, I used to be involved with investigation, intelligence work years ago, and stuff like this.

00:34:04 Aleksandra King: Yes.

00:34:04 Grant Murrell: So sometimes you have to investigate things. And there were rumours of, let's say– it could be company directors having an affair, which could have been contravening their contracts and stuff like this. Or it could be something. And you'd look, and you'd look at people, and like, okay, [unclear: "stem to"].

00:34:23 Aleksandra King: No way.

00:34:23 Grant Murrell: You can see what's going on.

00:34:24 Aleksandra King: No way.

00:34:25 Grant Murrell: You're watching the body language. You're looking at the cues, and you see things like that. And then some of the guys go, yeah, and that's the thing. And they look for agreeance, for confirmation, from you. Why did they look at that person? You know, like, let's go. And then their feet, or the– you know, they'd be angled like that. So we're looking here, but my body's angled over to Aleksandra. It's like, why is that? Now, it could be out of genuine respect.

00:34:54 Aleksandra King: Absolutely.

00:34:54 Grant Murrell: Right. So it's a good thing. It's a good rapport thing. But it's a subconscious cue.

00:34:59 Aleksandra King: The feet. I can't believe how important the feet are.

00:35:02 Grant Murrell: And the hips don't lie.

00:35:03 Aleksandra King: The hips don't lie.

00:35:04 Grant Murrell: The hips don't lie. Oh, I'm really interested in you. But then the body really wants to get over here.

00:35:13 Aleksandra King: Okay. Okay. Okay. This is getting really interesting. So what about– because it's something that I've heard a lot about recently. And it's that when you're talking to somebody, the one that is generally the most calm is the one that has the most power. Do you agree with this? Is it a thing? Do you look at it?

00:35:29 Grant Murrell: I do. I do. I do tend to agree with that. I mean, there could be enthusiasm. You know, people are just enthusiastic about what they're doing, and that's great. But if you ask a deep, thoughtful question, they won't need to say too much. They don't need to prove too much. And I always look at this– when I was first– when I used to, what was it? It was networking. When I used to go to lots of networking, I used to take these folders. And I remember I was at one once. And there was one of the– I was a director of an organisation, but there was a director who had been there from day one. Day one. And everybody had the workbook. And all the new people in the first year, the workbook was full up. They were even writing on the cover. There was so much information. And one of these guys, who I know had been there from day one, he had lost his book. And I said, oh, he's lost the book. And I found it. And I wondered what he's got in the book. And there's about four lines written in it. Because he knew the rest. You know, I've been to 17 of these conferences. I don't need it. And he wrote about four lines. That's all he took away from the whole conference, because that's all he needed. His cup was already full. He didn't say too much. He was pretty quiet. But everything was worth it, within him. And that tells me everything about it. It's when people are listening. And I used to get this. When I was 17 years old, and I was, you know, trying to figure out what I was doing, I was always in sales. I was in sales. So long before we had video calls, I used to be the guy on the phone. Bringing people– oh, would you like an appointment here? And I always knew when I had a professional on the other end of the line. And you know how I knew?

00:37:10 Aleksandra King: How?

00:37:11 Grant Murrell: [unclear: "I didn't"– they didn't?] say anything. They loved it. Listened to my pitch, because they were interested. And sometimes there'd be a pause. And I remember one guy said, Grant, thank you very much. I'm not looking for what you're offering. But I really like your pitch, and I really like your style. Can I give you my number? And if you're looking for it, give me a call. Because they weren't offended. They were attracted. They were listening for that talent. And they were not saying, blah, blah, blah, listen to me, I know this and I know that. They were looking. They had nothing to prove. But they were always looking at getting better. They knew everything. But they thought, ah, we could use this, bring in [unclear: "a company"]. That was calm and they were listening. So, yeah, absolutely. So, you know, I think confidence– and when someone's making a deep decision, they often go quiet.

00:38:02 Aleksandra King: Yeah.

00:38:02 Grant Murrell: Because you're tuning out what you don't need. This is a little bit like hypnosis. We'll say in hypnosis, you have to tune out what you don't need. So let's say I was doing therapy on you now. And suddenly, just about to, a train goes hurtling past. And you say, just tune that out. You don't need that. Because that's symbolic of life. Whatever we're doing now– now, I bet if I said to you now, have you got anything going on in your life outside of this podcast?

00:38:28 Aleksandra King: Yeah. How long have you got? There's a thousand things going on.

00:38:31 Grant Murrell: But it's the art of tuning things out that you don't need at that moment, and tuning in to what you do need. And that's the key aspect.

00:38:40 Aleksandra King: It's sometimes hard for people, isn't it? I find that. And, well, insecure people will take on probably too many things that they shouldn't, which would wear away at them. And instead of using these things as information, and like you're saying, to learn from something, to better yourself, you take it personally, badly, and it crushes you. And then you pivot away from it. And it's like– because I love this whole concept about life will teach you the lessons that you need to learn. You'll just keep getting served them. And then if you're advancing, like you were saying, from the hurdle, you take a step and you build up, then you're going to learn that little bit more, because you took that lesson and you've grown. But if you allow yourself to be insecure and too afraid, you become blinded to that growth, and you're not–

00:39:26 Grant Murrell: You're blocking. You're always defending. And I was once asked in an interview– I think it was a magazine I was interviewed in– and they asked me, if you could rid the world of one thing, what would it be?

00:39:37 Aleksandra King: Yeah.

00:39:38 Grant Murrell: And I said, fear. Because ego is masked fear. It's a defence mechanism put up. That's why we're afraid of looking stupid. We're afraid of stammering or saying– it doesn't matter. I want to know what's inside of you. I don't care how you present it. Yeah, there's certain techniques you can use, but it's fear. If you get rid of fear, people– most people are beautiful. Even the prickly people.

00:40:07 Aleksandra King: Prickly people. I love the way you put it. The prickly people.

00:40:10 Grant Murrell: Even– we all know them, right?

00:40:12 Aleksandra King: Yeah.

00:40:12 Grant Murrell: Yeah. But even if you could– if you put away their fear, you will literally see their shoulders relax, and their face will [unclear: soften?], and it's like, I'm safe.

00:40:20 Aleksandra King: I'll only like prickly people if they're nice to animals.

00:40:23 Grant Murrell: What's that?

00:40:24 Aleksandra King: I'll only like them if they're nice to animals.

00:40:25 Grant Murrell: If they're nice to animals. The animals are big to you, right?

00:40:29 Aleksandra King: Yeah.

00:40:29 Grant Murrell: And us British, we're normally animal lovers.

00:40:32 Aleksandra King: Yes. That's why I love British people. They are animal lovers. They love horses, they love dogs. They treat them well.

00:40:37 Grant Murrell: As I say, you unpack the prickly layers. It's okay to be prickly as long as you do have that soft core, and the basics there are very– the good basics.

00:40:44 Aleksandra King: It's normally that, yeah.

00:40:46 Grant Murrell: Most people– and I think our biggest job, our biggest target, is to make people– look, we're on this earth for X amount of time. We can go out and be difficult, or we can go out and help people.

00:41:00 Aleksandra King: I love that.

00:41:01 Grant Murrell: It's really a decision.

00:41:02 Aleksandra King: It's true, actually.

00:41:03 Grant Murrell: It's really a simple decision.

00:41:04 Aleksandra King: Yeah, it is, actually.

00:41:05 Grant Murrell: And do you want to go back and think, I did something good today, or I was a real pain today?

00:41:10 Aleksandra King: Yeah.

00:41:10 Grant Murrell: But if we go and be good to people, it makes them feel safe. If people feel safe, they relax. If they relax, they open up. If they open up, you can get into the real person and find that absolute brilliance, that latent potential that I talk about, that's inside of them. And they can live a happier life.

00:41:30 Aleksandra King: Okay. Let's go back to something you talked about: sales. But we'll change it a little bit. So not make it like, oh, how are you good at sales? But let's go to something more general, for people. So how can you be better at convincing someone of something? Something means a lot to you. You want to convince them. How?

00:41:49 Grant Murrell: Cool. So something means a lot to me. And perfectly, it's exactly that. And this comes back to what I was saying about purpose. If you have a sense of purpose– if I had something, and I knew it could change your life for what I think is better, for something– if I got to know you, and I knew it's important to you, whether that be health, whether that be relationships of the heart, whether it be career, whether it be fulfilment, spirituality, whatever that thing is– if I had this thing, this elixir that gave it to you, it would be pretty selfish of me not to share that with you.

00:42:25 Aleksandra King: I love that approach.

00:42:26 Grant Murrell: You see where I'm going? And I would consider it my duty to share that. Whether you want to take it or not is entirely your decision. The choice is yours. But I should. And I did this last night at about midnight. A friend of mine came back to me, and I said, I'm glad you've come back. I had this wonderful opportunity come up and I really wanted to share it with you. What you do with it is up to you. Please do your own due diligence. But I'm going to take a very close look at this, and I wanted to share it with you. I've done my bit.

00:42:54 Aleksandra King: Interesting.

00:42:55 Grant Murrell: That's the way I see it. You know, so, right. So in the world of sales, if that's your question: you should never, ever, ever be selling anything that you don't 100% agree with.

00:43:08 Aleksandra King: Yeah.

00:43:08 Grant Murrell: And furthermore, you don't need to. Because in the world of sales– and most of us out there are in the world of sales, one way or another, whether we're selling an idea or concept to children that eating vegetables is better than eating fast food, whether we're a politician selling a methodology, a statement, you know, a maxim to somebody, or whether we're selling a car, or whatever it is you sell in your business: web design, accountancy, consultancy, whatever it is you do–

00:43:41 Aleksandra King: Yeah.

00:43:41 Grant Murrell: Everything's sold. Look, this microphone has been sold. This sofa, these clothes we're wearing, the table. Everything has been sold. There's a world– nothing's given free. Everything's bought. So therefore, if you want to sell, there's a whole range of things you could sell. Please, please, please don't sell something you don't believe in. It will affect your sales. It will affect your soul. If you find something– and you can sell anything– if you find anything that you really, really resonate with, please sell that, because you'll be living your life more on purpose.

00:44:16 Aleksandra King: Okay. I had someone in here talking about fraud.

00:44:22 Grant Murrell: Fraud. Yeah, I saw it.

00:44:23 Aleksandra King: Fraud. Yes.

00:44:23 Grant Murrell: So [unclear: "release"] that episode. Fantastic. Fascinating.

00:44:25 Aleksandra King: A comment came on from someone– you probably know who you are– saying, oh, well, I'm in fraud. It's no big deal. And I just– yeah.

00:44:36 Grant Murrell: They're in fraud?

00:44:36 Aleksandra King: Yeah, yeah. They've admitted to it. They're in fraud.

00:44:39 Grant Murrell: Anti-fraud?

00:44:39 Aleksandra King: They work in fraud. They're actually committing fraud.

00:44:42 Grant Murrell: They commit fraud?

00:44:43 Aleksandra King: They literally commit fraud. And they're like, okay. Huge industry. Fraud, what's the problem? And I just– I sat on this comment for a few days, and it really bothered me. It really– it bothered me so much. I was like, do not reply. Do not do it. Don't, don't, don't. But I did. I did reply, because I couldn't help myself. And it was something along the lines of, you know, but your soul shouldn't be for sale.

00:45:06 Grant Murrell: Yeah.

00:45:06 Aleksandra King: And you're taking down those layers and making it possible–

00:45:10 Grant Murrell: Yeah.

00:45:10 Aleksandra King: –it's easier to do that thing, because you're corrupting your soul, you know.

00:45:15 Grant Murrell: I'm with you. And I actually do some advisory work on crime, actually.

00:45:20 Aleksandra King: You do?

00:45:20 Grant Murrell: Because I'm about community, the way we want to live our life.

00:45:23 Aleksandra King: Yeah, you're about positive togetherness.

00:45:24 Grant Murrell: Yeah, I'm very, very big about that. And we talk about crime reduction and things like this, and it's a huge thing. But I look at the deep undercurrent, the underbelly of things. What's really going on at a socio-economic level? Why do– well, you can punish people for doing things, but I'd rather reward people for making better choices. And people who do– we are all victims of something. [unclear: "We are all a reason"] we do things, right? So it's because of our environment, okay? It comes back to our environment, our upbringing, our fear. Now, there are people who do things because they say, there's nothing else I can do. And I help an ex-criminal who's got a wonderful charity, and his whole ethos is basically: don't screw up your life like he did.

00:46:10 Aleksandra King: Wow.

00:46:11 Grant Murrell: And he wants to bring me in to talk to people. Look, there are alternatives, okay? It may not feel like it. You may feel in a compromised position, but you can, if you really want it. And although people may say– and I– who am I to tell someone they're wrong? Because when people say they have no values– yes, they do. They just have different values. We all have values.

00:46:33 Aleksandra King: Yeah.

00:46:33 Grant Murrell: But I would say to that person, again, look, you've got to– you've got your reasons for doing and thinking that's okay. I get that, because we're born in certain places, we come from certain environments, we have certain experiences. I get that. But given the fact, again, we're only on this world, on this planet, for X amount of time, why don't we make this life truly remarkable? So if that's the case– and again, if you knew you couldn't fail at anything, what would you strive for? I doubt they'd be doing the fraud thing. Right? Would you be doing that? Because I don't think they're living their life at their highest purpose.

00:47:16 Aleksandra King: No, they're definitely not.

00:47:17 Grant Murrell: And the fact that they put their comments on shows that it's bothering them. And that's not to blame them or ridicule them, not at all. I'm just saying, I think they're selling themselves a little bit short.

00:47:26 Aleksandra King: You're being too kind.

00:47:28 Grant Murrell: I'm very kind.

00:47:29 Aleksandra King: You're very kind.

00:47:30 Grant Murrell: I'm very open-minded.

00:47:31 Aleksandra King: You actually are. You actually are. And this is because you have to control your emotions sometimes.

00:47:35 Grant Murrell: Yeah.

00:47:35 Aleksandra King: No, for sure. For sure. Let's talk about trust.

00:47:39 Grant Murrell: Trust?

00:47:39 Aleksandra King: Yeah. What develops trust the fastest, and what destroys trust the fastest? Let's talk about that.

00:47:48 Grant Murrell: Congruency.

00:47:48 Aleksandra King: Congruency.

00:47:50 Grant Murrell: And we read this in body language. So again, I might say, oh, I'm really interested, and my feet are edging towards the door, and I've got to go like this. And you're like, well, I don't really get the vibe you are. Now, people may not– unless they're trained in that, they may not consciously realise it, but they may feel that something's off.

00:48:08 Aleksandra King: Yeah.

00:48:08 Grant Murrell: So quite often people– I mean, I often laugh. We look at photographs, and we see those false smiles. Oh, let's have a photo. You know, this kind of thing. We get that very obvious analogy. It's incongruent. People will say things, or they'll say, how are you? Okay. Right. Okay. Yeah, they don't care. I haven't just told you– I'm having a really bad day, and I haven't told you. I wanted to share that. So it's incongruent. How are you? Okay. Well, you've just answered on my behalf. You know, it's incongruent. When people are congruent, people buy things from people they don't necessarily need, because they can sense the congruency, and that the person's behind that product or service. Right? I love the way it's your– and I say this to people: if you have a business, you'd better be the embodiment of what you're selling. You'd better be.

00:49:00 Aleksandra King: Yeah.

00:49:00 Grant Murrell: If you're just passing through, well, great, you know, have a happy journey, but you're not going to excel. But please, do yourself a favour and find your thing, your sense of purpose, and make this a truth. We spend a lot of time in our jobs, our careers, or in relationships. So be doing the one you really love being at, because it's a way better journey, and work never feels like work. It just feels like a great adventure. And if you're doing that, people feel that congruency. And let's flip the script on that. If you're being incongruent, people can feel it, and it breaks trust.

00:49:35 Aleksandra King: People can feel it. But, you know, there's things– again, it was something that I was listening to the other day, where someone said that one of the most important decisions you'll ever make in your life is choosing your partner, the person that you spend the rest of your life with. It's one of the really important decisions. And, you know, for me, I always thought when I was growing up that when it comes to my life partner, I will not compromise on anything. I'm not going to, you know, talk myself into it. I'm not going to, if it's not right. I'm perfectly happy to be [unclear: on my own?]. And I would much rather that a million times than having the wrong partner. The wrong partner can kill– like, it can destroy your life. So it's like, if you're not in the right relationship, get out. And if you are, enjoy. But when you're making that decision, be congruent, is what you're saying. Congruency in everything.

00:50:27 Grant Murrell: Absolutely. And you've hit on one of the most fundamental things. When people say, oh, they can't find a life partner in life, I jokingly say: you're not bad at relationships, you're just lousy at marketing, because you haven't marketed. Because if you market yourself correctly, there's so many of the right people out there for you. Your biggest challenge then will be to say no to people. And I'm with you. If you want to have a great– I used to meet people and they'd say, oh, I'm looking for the perfect man, the perfect woman. And I'd say, oh, what are you looking for? And out comes that list, like the [unclear: shopping list?]. I'm like, are you these things? They're like, well, no, but they've got to have that. And I'm thinking there's something wrong with the exchange.

00:51:08 Aleksandra King: The list doesn't work.

00:51:09 Grant Murrell: Yeah. So if you want to attract– you want to attract a really successful person? Yeah, easiest way to do it: be successful yourself, so that it matches like a hand in a glove. If you want to have a great partner, the best gift you can give them is a great partner. Be the change you want to see. Because you can. You can. And that's not hard work. That's actually very liberating. That's very empowering.

00:51:38 Aleksandra King: Yeah. So well said. Yeah. Work on ourselves.

00:51:41 Grant Murrell: When you work on the inner part, on the inner part, the outer part becomes easy, because it fits.

00:51:47 Aleksandra King: Yeah.

00:51:48 Grant Murrell: There's no resistance. It's that energy thing. If you want a soulmate, be a soulmate. If you want true love, love.

00:51:55 Aleksandra King: You've got it. It's not all about these selfish requirements of, this is my list, and I've got to, then– I want someone to listen to me.

00:52:00 Grant Murrell: Just give. I will listen to them.

00:52:02 Aleksandra King: Yeah. Yeah. Okay. Yeah. No, it's– I love it.

00:52:05 Grant Murrell: And it makes them feel safe. And this comes back to networking. Because the greatest way to get someone to help you is to help them. So when I used to network, I used to sit there– and if I've got something really serious to think about, it's something about water and walking. Either walking and listening to a certain kind of music, which I do– probably involves a large cup of tea. Sorry, I'm English. So tea is really important to me. Or it's a long shower, or a long bath, when I really need to think something through. And I sit there and think, I've got this big networking meeting. Who's there? How can I help them? How can I be of value to them? Now, this is a bit of a karma thing. When you put that out there, you help them. They actually may never be able to help you back directly. But if they help someone else, it just tends to come back, sooner or later. Three weeks later, six months later, 16 years later, it will come back. And the more people you help– that's it. And I believe my purpose is to go out there and help as many people as possible to get what they want. Then the world's riches come to you.

00:53:21 Aleksandra King: Okay. So what goes around does indeed come around.

00:53:24 Grant Murrell: It really does.

00:53:24 Aleksandra King: And it really does.

00:53:25 Grant Murrell: But it may not come back from that individual, or it might do. So some of the greatest success I've had– I've gone to help this person, and they've not helped me, but they've been so impressed, they said, can I introduce you to someone? And that's the person, yeah. And I think we should all look at life that way. So yeah, it is. So again, and that's in the relationships: give the best of yourself to someone. And it will make someone feel safe to open up and give the best of themselves back to you.

00:53:57 Aleksandra King: I do have to make a confession.

00:53:59 Grant Murrell: A confession? Here we go.

00:54:01 Aleksandra King: Yeah. Yeah. Because you know the list. So when I met my husband, I knew that that was going to be the husband. I'd made up my mind.

00:54:10 Grant Murrell: Yes.

00:54:10 Aleksandra King: And then I thought, but I have to just check one thing. And it was really important to me. I hadn't spoken to this person yet, ever in my life. So the first conversation we ever had was in a pub, waiting to get a drink, and I walked up to him. I said, hello, I'm Aleksandra. He goes, hello, Aleksandra. I said, do you want to have children one day?

00:54:33 Grant Murrell: That's what you asked?

00:54:35 Aleksandra King: I swear to you. I swear.

00:54:38 Grant Murrell: I love it.

00:54:38 Aleksandra King: But I just thought, you know what? I don't care. If he runs now, run along. But if he doesn't, I'm right. And he didn't. He was like, yeah, I do, actually. I was like, perfect. That's it. Perfect. I went home that evening and I said to my friends in Battersea, I've met my future husband. And my best friend just went, oh no.

00:55:00 Grant Murrell: She probably– she's– she's not–

00:55:01 Aleksandra King: She has. She knew how I am.

00:55:04 Grant Murrell: Probably thinks she has.

00:55:04 Aleksandra King: Yeah. Yeah. Yeah. But you're right. Sometimes.

00:55:07 Grant Murrell: See, so that is your buying criteria. That's your criteria and values.

00:55:11 Aleksandra King: It was really important.

00:55:12 Grant Murrell: Yeah. Yeah. And that is what's important to you. Because, you know, if that relationship is going to go to the end of the line, ultimately that's what you want.

00:55:19 Aleksandra King: Absolutely.

00:55:20 Grant Murrell: So if that's not going where you want it to, that's it. And [unclear: "somebody wants to describe"– somebody once described?] me as a fast-forward, backward thinker.

00:55:28 Aleksandra King: Explain that. Yeah. What is that?

00:55:29 Grant Murrell: And this is true. I know when people say, hey Grant, we've got an idea– and I'll sometimes sort of appear like I'm zoned out. And they think, are you? I say, oh yeah, I've gone. You give me an idea, and I think, where can that go to? So if that's here– give me an idea– where can this actually go to, over here? If this could go where I want it to, all I've got to do is work backwards and reverse-engineer the process. Then I'm in. If it's not going to take me where I want to, I'm like, yeah, let me think if I can introduce– I'm going to introduce somebody who may be interested in that, but it won't be me. So, and that's what you did.

00:56:05 Aleksandra King: Yep.

00:56:05 Grant Murrell: Great. Yeah. You look fine. You sound [unclear: "under"], but ultimately, are you going to have children?

00:56:10 Aleksandra King: Yeah. Yeah.

00:56:11 Grant Murrell: If not, you're a great guy. Let's have a drink. Yeah. I wish you success and love, but it's probably not going to be with me. So it's where it's going to ultimately go. I'm a very– I'm a very big thinker. I look at big things. I'm not a minutiae kind of guy. I'm really not. There are people who have– I had a message from someone before I did this podcast, and they were a great minutiae thinker. They think amazing details on things. I do quite the opposite, and you need these people. You need these people. But that's what you did there. You chunked out, as you were.

00:56:50 Aleksandra King: Yeah. I thought it was an easier way when it comes to relationship things, but I'm just wondering, for people listening– because we've heard a lot, and it's like, find your purpose. It's very difficult to find your purpose. You might not know what it is. And then you've got these layers.

00:57:02 Grant Murrell: Yeah.

00:57:02 Aleksandra King: So, and then you've got this thing we just talked about, you know, you fast-forward to then work your way back. It's all quite confusing as well. So for people listening, what's the simplest way for them to help themselves advance and get to that next level? Like, how do they do it?

00:57:20 Grant Murrell: To help themselves to get what?

00:57:22 Aleksandra King: What they want, and to know what that is.

00:57:24 Grant Murrell: Okay.

00:57:25 Aleksandra King: Yeah. Which is hard. To understand.

00:57:28 Grant Murrell: And I think it's a great question, because I love to make complicated things simple. I think my father had this wonderful skill. He could listen to people, and they'd be talking about things way beyond his pay grade, you know, so to speak. And he'd listen and say very little. And he'd stand up and walk out, and between there and the door, he would say a couple of sentences that nailed the whole thing. And you'd say, how would you know that? And I think if anything, I've inherited that kind of skill. Being able to take the complicated and make it simple. So all we're essentially doing here is trying to do that. Is that right? Cool. So how would it– so in their life, where you are now: be a child. Because when we were children– and I love music, right? I was watching a band in a pub a little while ago. And for some reason, the venue upstairs was closed, and the band was sort of stuffed under the staircase at the bottom. And some people had been upstairs– some adults came down, and they walked in front of the stage and they crouched down and did that tiptoeing, apologetic walk. And I was kind of laughing. I thought, why? Because I can still see you. Right? And then suddenly the kids came down and just ran in front of the stage and went. And I just burst out laughing. They paid no attention. They just wanted to get out the door, and they were in their own world. They had no inhibitions. When we were children– when we were children, we wanted to do, we did. Children are so honest. You know that, right?

00:59:02 Aleksandra King: Yeah.

00:59:03 Grant Murrell: They don't like your clothes. I don't like those trousers. They'll tell you.

00:59:06 Aleksandra King: Yeah.

00:59:06 Grant Murrell: Oh, thank you very much. They'll just say it. We learn not to do that as we get older. We tune that out. We stop daring to dream. We become realistic. There's the problem. Some of the best entrepreneurs in the world– and people who don't achieve come up with no excuses. They come up with some very, very logical reasons not to do things.

00:59:36 Aleksandra King: Yeah.

00:59:38 Grant Murrell: Mind-blowingly sensible. Some of the best entrepreneurs I've ever met– although there's some business smarts behind it– they come up with some ideas which are absolutely crazy.

00:59:51 Aleksandra King: Yeah.

00:59:51 Grant Murrell: But they still work, because people sometimes don't dare to dream. So what I call the freeway, or the motorway, analogy. We know there's not technically a fast lane on the motorway. Right? But if you've got a little old car that's hardly working, you're on that inside lane. It will only ever get up to 50 miles an hour if you make a lot of effort. The problem is, that's where all the debris goes. All the broken glass. All that stuff. And then they get the flat tyre. Then they break down. Then they're on the hard shoulder. Then they have to go and phone someone. In the meantime, they've got the car towed and clamped. All the bad luck goes there. Meanwhile, there's a person in a super sports car going down the outside lane who doesn't even see that.

01:00:42 Aleksandra King: Wow.

01:00:42 Grant Murrell: The difference is the lane you choose to be in.

01:00:46 Aleksandra King: Oh. Oh, no. Oh, my God.

01:00:49 Grant Murrell: And I know you're thinking, oh, I'm a single parent, and that's easy for you to say. I get that. I really, really, you know– I've had times in the past when I've been in that slow lane. And I know.

01:00:58 Aleksandra King: Yeah.

01:00:58 Grant Murrell: Everyone gets in the slow lane sometimes.

01:01:00 Aleksandra King: Yeah.

01:01:00 Grant Murrell: I know what that's like.

01:01:01 Aleksandra King: Yeah. Yeah. Sure.

01:01:01 Grant Murrell: And I've also been in the fast lane. I know what that's like. And I know how to operate throughout the lanes. And you can. It is a choice. Dare to dream. How can you do it? If only you make a micro goal. So I said to somebody yesterday– I said, what did you learn from today? And they said, micro goals. So, okay. She made a goal, a great goal, and didn't achieve it. Fine. It was a big goal. And I said, I'd rather you take that big goal and chop it up into bite-sized chunks. And every time you hit one goal, you've moved the needle. Right? If you do it, I want you to celebrate. However you want. Whether that's a glass of wine, jumping up and down. However you choose to. Because that will give dopamine to the brain.

01:01:51 Aleksandra King: Yeah.

01:01:51 Grant Murrell: Which is an expectancy drug. It's a natural drug. It's healthy. It inspires you to then look for more things. Just like that. Now, I used to hate this stuff. I used to think– I'm English, right? We don't do that. That's absolute nonsense. Until I realised what was going on at a cognitive level. Now, that's important. I'd been missing a trick for years. Take a big goal. Chunk it down. Because you will never fail. Right? So if I say, I want to go to the gym and bench press 500 pounds– I ain't going to do that today. That's not going to work. But if I looked at that and made a plan to do that– I'm going to do that in stages– I could, in time, probably get to that, or as near as damn it. I wouldn't even care if I didn't. It would still be a really close place.

01:02:40 Aleksandra King: Yeah.

01:02:41 Grant Murrell: And that way, you're always winning and succeeding. Now, there's nothing that breeds success like success. So give yourself success one chunk at a time.

01:02:52 Aleksandra King: Nothing that breeds success like success.

01:02:55 Grant Murrell: Yeah. So give yourself the success. Celebrate those. Right. So look at sports psychology. What do they do? They pick them up against a team where they can beat them. Not by a mile, but they have to push a little bit. They burn the muscles a little bit. It's a bit of a challenge, but they beat it. And I'm like, yeah, I felt some sense of achievement there. I've achieved something today that I couldn't do yesterday. That spurs them on to then go to the next level, and the next level. And each time we grow, there's a challenge, which we said at the beginning. And once you overcome that, you feel fulfilment.

01:03:31 Aleksandra King: Yeah.

01:03:31 Grant Murrell: And it inspires you to do more.

01:03:32 Aleksandra King: You've got to want to do the work. That's why you've got to have the right purpose, because it's the little steps–

01:03:37 Grant Murrell: That's it.

01:03:37 Aleksandra King: –that can get quite– seriously, do I have to–

01:03:40 Grant Murrell: That's it.

01:03:40 Aleksandra King: Yeah, they're quite tedious. I mean, even chess. I'm trying to get better at chess. I used to be really good at chess in university. And then– I am not as good at chess as I thought I was, actually, because playing against the computers. And I've gone down a couple of levels. I'm not going to say where I am. But I played the master bot, and it just thrashed me. It destroyed me. And the feeling you get from that is awful. But then you have to go back, and you try and get the ones where you only just beat them. It's what you're saying. Give me some dopamine. Show me something. And then the steps. Do the exercises, right? To learn these moves. Remember those moves? Oh yeah, I remembered that. And then you slowly get better, but then you're motivated to do that. And then you can go up the levels. But it's work. It's basically work.

01:04:25 Grant Murrell: So you said the master bot thrashed you.

01:04:27 Aleksandra King: Yeah.

01:04:29 Grant Murrell: Can you not tune that bot down?

01:04:31 Aleksandra King: You can. But it's the pride. So I was like, oh no. Are you saying that I'm not a master? Okay, I'm not a master. Fine. So you have to drop the levels down. So go down. Then it's like advanced, intermediate, intermediate two, intermediate one. Intermediate.

01:04:45 Grant Murrell: So you could get there.

01:04:48 Aleksandra King: Yeah.

01:04:48 Grant Murrell: In my opinion, I would say some people want to learn certain ways. And I say, how do you want it? How do you want it? Do you want it– like, do you want it really hard between the eyes? That was rubbish. That was rubbish. Do this. Do that. That's mentoring. And mentoring isn't for everybody. It's a little bit in your face. And mentoring can only be given to someone who's actually been there before and done it. Coaching brings it out of you.

01:05:13 Aleksandra King: Okay.

01:05:13 Grant Murrell: It finds it inside you, and leads to breadcrumbs, and leads to the treasure. And you'll discover it, because most people, whatever you tell them, they reject. Why? Ego, fear, they want to do all these things. But if you allow people to find something and discover it themselves– make them the hero of their own journey– they will embrace it forever.

01:05:40 Aleksandra King: My husband has someone at work, and he always says that with this particular person, he always has to present things to them in a way that they can then take it as their idea.

01:05:49 Grant Murrell: Right.

01:05:49 Aleksandra King: It only then gets incorporated. God forbid it's–

01:05:52 Grant Murrell: Yeah, because I've got to buy into it. It's got to be there. It's their idea. And it's often the art of getting other people to agree to the things that you want them to, and allowing them to think it's their idea. And it can't be– because if it's hitting their criterion value, then they will want to do it.

01:06:09 Aleksandra King: Wow. Okay. Gosh, my cup is filled. Well, yeah, there's a lot of work that we need to do on ourselves, is what I'm realising. The more I speak to you, the more I learn from you, the more I realise how much I'm not doing, how much more I need to think about things and practise and stretch that brain, and also to step into all of the fears, and into the– we all have those procrastinations. I've got a list of procrastinations. And when you were speaking about this, I was like, oh dear. So yes, but it just shows you, you know, there is work to be done.

01:06:52 Grant Murrell: There is. There is work to be done. It's good work. And there is for everybody. But, you know, don't look at this as a huge list. Make it a fascinating journey. Because, you know, we watch these movies, don't we? We watch movies of the Terminator and things like this, of these ultimate humans. Why don't you make that you? Why don't you live life with the least resistance and the best outcome you can possibly get?

01:07:24 Aleksandra King: Gosh.

01:07:25 Grant Murrell: How good, how fulfilling your life would be if this– because I want to get to the point that when you finally leave this earth, I want to say, yeah, I want to go. I've done enough. I'm ready to go to the next adventure. And I think most people do that when they're really, really fulfilled. So why don't you let your cup overflow? Why don't you let your life be truly remarkable? And you can. So don't see this as hard work. See this as a beautiful journey. I once met a lady– I think it was– yeah, it was a friend of mine who was an airline flight attendant in Japan. And she said her mother taught the Japanese tea ceremony. I said, oh, great. It's a course? How long does the course take? Yeah. And she looked at me like I was crazy. She said, what do you mean? I said, how long? Is it like a week or two? She said, your whole life. I said, there's different levels of understanding. So I suppose it would be like, say, martial arts.

01:08:31 Aleksandra King: Oh, yeah?

01:08:32 Grant Murrell: When have I learned it? What do you mean? It's a study for your whole life. You're studying yourself in a beautiful way. And I did hypnotherapy, actually, for a female bodybuilder. And I said to her, what you've done is truly remarkable. You've changed the shape of your body. You know how hard that is? That's truly remarkable. That's truly remarkable. But I'm curious to wonder just how unstoppable you'd be if you developed your mind in the same way. And it blew her apart. She's like, yeah. Because you would be like the whole 360-degree process. You would be like an android, you know, if you'd done that. But it would be you. And that's the beautiful thing. There'd be only one of you. And you could live your life at optimum performance. Now, we take our car, don't we, to a service, so that it travels further. It burns less fuel, less energy. Its longevity is better. And it's a smoother journey. We do that. But we don't do it with ourselves.

01:09:47 Aleksandra King: We don't. That's crazy. And not everyone has someone to talk to, either.

01:09:52 Grant Murrell: Right. That's important. It is, because people need connection. So if you look at Maslow's hierarchy of needs, we need connection. Human beings need connection.

01:10:04 Aleksandra King: Yeah.

01:10:04 Grant Murrell: It's a human factor. We need to talk things through with someone.

01:10:10 Aleksandra King: Yeah.

01:10:11 Grant Murrell: And bounce ideas off.

01:10:15 Aleksandra King: I'm going to think about it. I'm going to think about it all day. And I'm going to take it with me, to live the life of least resistance.

01:10:22 Grant Murrell: That's it. Just be unashamedly yourself and fly. It's like a paraglider. It's like, whoo.

01:10:28 Aleksandra King: That's it.

01:10:29 Grant Murrell: And just soar through the skies, and just go. And you really can. You really can. And so can everyone watching. Everyone can, if you make the decision to do it. If they work on themselves. And that's what I love to help people do. And two days ago, I had a client who wrote and said exactly this. They freed themselves from something. I think they were stuck. And the thing they were stuck in was not a bad thing. It was like the top of their game, for most people. But they were trapped.

01:10:59 Aleksandra King: Yeah.

01:10:59 Grant Murrell: And they wanted to come out and do something different. And she said, I remember every step of the journey we've been through. And she's liberated now. She's free.

01:11:09 Aleksandra King: Grant, it's been mind-blowing. Thank you so much for coming on.

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